Ford Talks About Hybrid F-150

During the recent North American International Auto Show, Ford revealed the F-150 Atlas, a large and powerful yet highly fuel-efficient concept pickup truck. Regardless of whether or not the Atlas makes it to production, it is indicative of the direction at least one new Ford F-150 in Seattle model will go in. It’s more than likely the Atlas will be added to the F-Series lineup, and even come in hybrid form.

Ford has award-winning EcoBoost engines, as well as advanced Energi plug-in hybrid powertrains. Raj Nair, head of Ford’s global product development, confirmed during the auto show that Ford plans to take their electrification across more auto segments. with introduction of the Atlas concept, the pickup truck segment is more than likely to see some electrification.

For now, Ford is working on making their trucks lighter but just as powerful and capable. The advances they’ve made on the more powerful EcoBoost engines will help.

For more information about the F-150, or to take a look at Ford vehicle, contact Harris Ford.